After 2.5 years of dedication, collaboration, and hard work, we joined our incredible colleagues from the Ministry of Culture’s Behavioral Insights Unit to celebrate the completion of a truly impactful project.

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It is incredible that so many experiences, memories, and achieved milestones can fit into one year.

As we look back on the past 12 months, we are filled with gratitude for our clients, partners, affiliates, friends, and families who made this journey unforgettable.

Thank you all – and let’s see what’s to come in 2025. Happy new year!

Last week, we had the great pleasure of co-delivering a workshop on Behavioral Tax Compliance together with our colleagues from Verian. Over the course of 1.5 days, we brainstormed and discussed a plethora of ideas on how to use behavioral insights to design interventions aimed to improve tax compliance in the Portuguese context as part of a project funded by the European Commission.

A big thank you to the colleagues from the Portuguese Tax Authority for their active participation and invaluable contributions.

The 27th of November 2024 marked a milestone for Riyadh as the Riyadh Metro opened its first lanes, starting a new era of public transportation in the city. The metro has the potential to transform urban mobility, reduce congestion, and enhance the quality of life for residents.

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In November, our EU team visited the vibrant capital of Saudi Arabia, strengthening bonds with both our colleagues and this beautiful country. While most of us were able to join, we truly missed our team members who could not make the trip – you were with us in spirit!

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We had a great time at this year’s SABE/IAREP 2024 Conference where some of our recent research was presented. Exceptional researchers and inspiring discussions that gave us a lot of food for thought for new experiments.

In the world of (applied) science we often focus heavily on how to get the research design, data collection, and analysis right. There are plenty of guides on specific methods with which we can gain powerful insights. But we often pay less attention to the last step of our research project: Turning the collected data into actionable knowledge. Decision makers do not only need to understand what the results are, but also what they mean: what can we learn from the data? Are our initial questions answered? What are the next steps to take?

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Eid Mubarak, dear all. We wish you and your families a very happy and peaceful time.

What an awesome time we’ve had in Berlin! Our remote team swapped screens for real life meetups and met up in a city rich with history and modern flair. Wandering through the streets, from the cobblestone charm of Nikolaiviertel to the creative buzz of Kreuzberg, we shared stories and built memories. We also looked back at the milestones achieved and planned for the future. These face-to-face days are precious and let us return with new energy and fresh ideas to boost our work.

Missing on the pictures: Chiara Lari, Fatima Sala, Dr. Maha Baz, Sarah El Azem, Dr. Fahad Alsharif, and Dr. Abdelaziz Alsharawy.

Eid Mubarak, dear all. We wish you and your families a very happy and peaceful time.