BEHAVIA

« WE EMPOWER PEOPLE »

BEHAVIA is Germany’s first consultancy for behavioral public policy and economics. Our mission is to empower people to take better decisions. We are committed to increasing citizens’ well-being, fostering societal welfare and supporting endeavors to find solutions to the challenges of our societies.

We work for public authorities and international organizations. In our projects, we apply state-of-the-art knowledge from behavioral science in order to enhance public policies, processes and programs. We support our clients in initiating behavioral change on a large scale.

Originating from academia, we combine decades of training experience in behavioral economics and designing teaching programs. We know how to grow young talents and create enthusiasm for behavioral science.

BEHAVIORAL INSIGHTS SAUDI ARABIA

ASBAR & BEHAVIA PARTNERSHIP

We have teamed up with the Asbar Center for Studies, Research & Communication forming a behavioral insights consultancy that exclusively addresses the key priorities in the Kingdom of Saudi Arabia. Working hand in hand to deliver the best results, ASBAR & BEHAVIA provide unique Saudi experience in public policy paired with behavioral economic engineering made in Germany.

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WHAT WE DO

« UNDERSTANDING HOW WE AS HUMANS THINK, FEEL AND ACT IS THE FOUNDATION OF ANY IMPACT-ORIENTED INTERVENTION »

BEHAVIA provides behavioral economic engineering, insights and evidence-based advice.

Our projects aim at boosting impact and outreach based on a conduct-oriented understanding of man. We believe that behaviorally-enhanced policies, processes and measures improve outcomes and welfare in the most efficient and sustainable way.

We enable natural competition and develop incentive-compatible mechanisms as to deliver efficient solutions for our clients. Our solution designs typically entail a mix of extrinsic and psychological incentives, acknowledging that we are all human beings – with diverse preferences, ambitions, bounded rationality and biases. We measure impact based on empirical evidence, i.e. behavior of target customers is usually observed before, during and after the implementation of our designs.

In addition, BEHAVIA engages in joint research and exchange with leading think tanks and insights units in Germany, Europe and the Middle East.

Our projects » Contact us »

OUR PROJECTS

« ENHANCING GOVERNANCE, PROCESSES AND INSIGHTS »

Behavioral economic engineering is applicable to a wide range of governmental and non-governmental policies and programs. We analyze individual incentives and perceptions, assemble and pilot behaviorally-enhanced solution designs (incl. nudges and boosts) and accompany our clients during roll-out and implementation. Our consulting areas include, but are not limited to:

Behaviorally-Enhanced Governance

We (re-)build governance structures and mechanisms to optimize government performance, e.g., in areas of measurement, change management, or public procurement.

Behaviorally-Enhanced Interventions

We apply the behavioral economic toolbox to develop behavioral interventions and pilots, e.g., in areas of public safety, public health, customer satisfaction, or consumer protection.

Behaviorally-Enhanced Insights

We provide our clients with empirical evidence and statistical analyses of real-world behavior, attitudes and perceptions to facilitate an informed decision-making.

Interested to learn more about BEHAVIA‘s projects? Then have a look at the sample below.

Behavioral Insights Germany — *‘Have you ever stopped dieting?’*

If thoughts like ‘this ice cream won’t matter’, ‘TV now, gym later’ or ‘I will quit smoking tomorrow’ sound familiar to you, then you should read about our weight-loss contest. Designed for a large-scale roll out, it combines motivating social incentives, reinforcement mechanisms and small financial rewards in a fun environment.

Find out more about our weight-loss contest »

ABOUT US

« OUR TEAM IS OUR MOST IMPORTANT ASSET »

BEHAVIA‘s team comprises behavioral economists, political and social scientists as well as software engineers from different cultural backgrounds. We are passionate about behavioral insights and related applications; whether in Germany, Europe or the Middle East.

With our diverse backgrounds, we combine market-leading excellence and state-of-the-art expertise in governmental consulting, civil society advisory and academia.

Our Values

Our most important asset is our team. Besides sharing the same passion for behavioral economics and insights, we love to think, discuss and work with each other. Meaningful jobs, trust-based collaboration and an inspiring, open-minded organisational culture are important values to us and are part of BEHAVIA’s founding principles. We are curious about new challenges and thrilled at the possibility of making a positive social impact. We are committed to fostering active citizenship, global responsibility and sustainability.

Join us » Management Team »