Behavioral Insights for Vision 2030 and beyond
May 01, 2025 / updated January 18, 2026
Over the past decade, Behavioral Insights (BI) have become a powerful tool for enhancing policy effectiveness worldwide. In Saudi Arabia, an active BI community has been leveraging these insights across various policy sectors. A new paper published by a group of leading experts in the Saudi BI community – among them our Managing Director Dr. Manuel Schubert – discusses how Vision 2030 can further benefit from the systematic use of BI, particularly in education and human capability development.
The paper offers a structured approach to test and scale behavioral interventions for policymakers and provides an overview of the most common types of experiments used for policy evaluation. Several best-practice case studies from the Kingdom and key developments are discussed, such as the establishment of dedicated BI units and networks. Additionally, the authors discuss seven strategic topics and challenges that are expected to shape the future of behavioral public policy in Saudi Arabia.
English version: https://www.kfcris.com/en/view/post/440
Arabic version: https://www.kfcris.com/ar/view/post/440
Or click below to download the paper directly in English or Arabic.
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