Facts & Figures
Pioneering thought leadership in Behavioral Insights since 2019
Experiments
Trainings
Countries
Experiment participants
Approach
Harnessing state-of-the-art research methods
Empowering people
We apply Nobel Prize winning research in behavioral science, economics and decision theory in order to empower target groups to make ‘better’ choices, enhance quality of life, customer services and experience.
Human centered
We identify the root causes of behaviors, i.e. a target group’s motivations, biases, social and infrastructural contexts, and design solutions that activate the right triggers to win people's hearts, minds and actions.
Evidence based
We let evidence guide our recommendations. In our interventions, the most promising solutions compete for the highest impact. Only solutions that work are implemented at full scale.
Impact driven
Our goal is to achieve real and sustainable results. Whether it is citizen or consumer behavior – our solutions maximize social returns-on-investment for our clients.
Expertise
Understanding behaviors and designing solutions for behavioral change
Diagnostics
We identify the root causes of behavioral challenges using qualitative and mixed-method approaches.
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Experiments
We design and run controlled experiments to identify which policy or program solutions deliver the greatest impact.
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Data Analytics
We leverage advanced analytics to unpack behavioral patterns and build predictive models to forecast future behaviors.
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Policy & Programs
We work across the full policy and program cycle - from initial design, to feasibility testing, piloting, impact assessment, and scaling.
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Academy
We build institutional long-term capacity for evidence-based policy design and the systematic use of behavioral insights.
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